At Air Peace Limited, excellence is at the heart of everything we do. Our growth and success are driven by our people, whose diverse skills and experiences help us transform obstacles into opportunities. We recruit top talent and provide a supportive, service-focused environment that allows them to thrive and perform at their best.
We are recruiting to fill the position below:
Job Title: Sales and Business Development Manager
Location: Lagos
Department: Sales and Business Development
Reports to: Chief Commercial Officer
Role Description
The Sales and Business Development Manager will lead efforts to grow revenue through targeted sales strategies, establish vital partnerships, and explore emerging opportunities in the aviation space.
This role is essential for growing our market share, boosting revenue, and enhancing client engagement.
Determine business growth priorities while ensuring that Network Planning efforts contribute significant value to the organization.
Lead the Sales and Business Development team to optimize revenue streams from airport counters, travel agencies, and corporate accounts.
Design and implement a robust network strategy that promotes sustained growth and financial performance.
Oversee the development and execution of sales and business strategies aimed at maximizing route profitability.
Use data analysis and forecasting to effectively manage demand and capacity, unlocking new business potential.
Key Responsibilities
Responsibilities include but are not limited to:
- Create and implement detailed sales plans aimed at achieving revenue goals and expanding market presence.
- Proactively identify and pursue new business leads through networking, prospecting, and lead generation.
- Develop and deliver persuasive sales presentations and proposals to prospective clients, demonstrating the airline’s value proposition.
- Track sales metrics, evaluate performance, and regularly report progress to executive leadership.
- Keep abreast of industry shifts, regulatory updates, and market trends to guide strategic decisions.
- Enhance sales and marketing effectiveness through channels such as the website, Call Center, Sales Agents, Tour Operators, GSAs, and GDS platforms.
- Build and maintain robust relationships with travel agents, corporate clients, and key stakeholders.
- Manage client negotiations and contract agreements to secure high-value deals and partnerships.
- Analyze market intelligence, competitor activities, and customer input to drive strategy and business development.
- Work closely with departments like Commercials, Marketing, Finance, and Operations to deliver customized solutions for clients.
- Inspire, guide, and develop your team through effective coaching and leadership.
- Contribute to the formulation of corporate strategy and a culture of continuous improvement.
- Monitor the departmental budget to align with both strategic and operational goals.
- Promote a client-focused, commercially aware approach in all operations, ensuring compliance with legal and industry standards.
- Represent Air Peace at events, conferences, and exhibitions to enhance brand recognition and build strategic alliances.
- Support the identification and execution of new initiatives that drive revenue growth.
- Play a key role in APL’s annual revenue planning by analyzing historical trends and forecasting accurately.
- Assess and recommend suitable revenue management tools to boost productivity and profit.
- Lead and mentor the sales and business development team to help achieve core financial objectives.
- Enhance operational efficiency and resource utilization to drive consistent revenue improvement.
Job Specification (Key Result Areas)
- Revenue increases from improved yield and better load factors
- Competitive pricing strategies, with monthly performance reports
- 100% accurate fare listings and sales volume tracking
- Enhanced automation of Revenue Management functions
- Monthly expenditure reports that meet or stay below budget
- Precise and visible fare distribution across all channels
- Reporting on effectiveness of pricing strategies
- Revenue and client growth across all Air Peace partnerships
- A fully detailed annual revenue plan with accurate average fares and forecasts
Requirements
- Bachelor’s degree in Business Administration, Marketing, or similar field; MBA or equivalent preferred
- Strategic mindset with strong analytical and problem-solving ability
- Highly motivated and results-oriented, with the ability to perform under pressure
- Forward-thinking and innovative, with a strong grasp of aviation trends
- Collaborative team player who can work across departments to meet objectives
- Up-to-date knowledge of aviation technologies and best practices
- Strong self-discipline, time management, and analytical skills
- Ability to prioritize and articulate ideas clearly under tight timelines
- Proficient in CRM platforms, Microsoft Office, and relevant sales tools
- Willingness to travel locally and internationally as needed
- Capable of multitasking and maintaining composure in fast-paced settings
- Excellent customer service, communication, and conflict resolution skills
- Strong leadership and team-building capabilities
- Proven ability to thrive in collaborative environments
- At least 10 years’ experience in airline sales or aviation business development
- Solid understanding of airline market trends and competitive dynamics
- Demonstrated ability to drive leads, close contracts, and exceed revenue targets
- Outstanding interpersonal, negotiation, and relationship-building skills
How to Apply
Qualified applicants should send their CVs to careers@flyairpeace.com using “Sales and Business Development Manager” as the email subject.
Note: Only shortlisted candidates will be contacted.
Application Deadline: 15th May, 2025
To apply for this job please visit flyairpeace.com.