Trustcrow
About Trustcrow
Trustcrow is a fintech brand with a presence in both the U.S. and Nigeria, specializing in secure B2B digital escrow services. Our platform ensures safe transactions by holding funds between buyers and sellers until agreed conditions are met. This eliminates risks tied to upfront payments or undelivered goods/services, offering peace of mind and transparency in every transaction.
Role Overview
We are seeking a Product Marketing Manager to lead our marketing strategy and execution. The ideal candidate will drive brand awareness, lead generation, and user engagement through data-driven, multi-channel campaigns. You will work closely with cross-functional teams to define messaging, grow product adoption, and maximize customer value.
Key Responsibilities
Develop and manage digital marketing strategies covering SEO, paid ads, social media, email campaigns, influencer partnerships, and more.
Launch and optimize performance-driven campaigns across platforms such as Google Ads and Meta Ads.
Conduct market research to shape product positioning and customer segmentation.
Use analytics tools (Google Analytics, HubSpot, CRM platforms) to track campaign performance and identify optimization opportunities.
Execute email marketing, CRM, and automation workflows to boost lead nurturing and retention.
Collaborate with sales, product, and design teams to develop marketing materials, landing pages, and campaign content.
Oversee budgeting and provide regular performance reports on key metrics (CAC, conversions, ROI, etc.).
Support internal teams with strategic insights and sales enablement resources.
Ensure content complies with applicable marketing and data protection regulations.
Introduce innovative digital initiatives aligned with evolving industry trends.
What We’re Looking For
Bachelor’s degree in Marketing, Business, Communications, or a related field.
At least 6 years of marketing experience, including 2+ years in performance or growth marketing roles.
Proven ability to lead digital campaigns focused on user acquisition, engagement, and conversion.
Strong grasp of SEO, email marketing, paid advertising, content strategy, and analytics.
Familiarity with A/B testing, funnel metrics, and attribution models.
Excellent communication and organizational skills with a high degree of ownership.
Creative mindset with a passion for solving marketing challenges in fast-paced environments.
Why Join Trustcrow?
Be part of a forward-thinking fintech company solving real B2B payment problems.
Enjoy autonomy, innovation, and a collaborative culture.
Attractive salary package and room for growth.
Application Instructions
Interested and qualified candidates should email their CVs to: careers@gotrustcrow.com
Subject line: Product Marketing Manager
To apply for this job email your details to careers@gotrustcrow.com